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Amazon basics and introduction

Amazon basics and introduction

Amazon basics and introduction

Amazon basics and introduction

Financials and pricing

Amazon basics and introduction

Amazon basics and introduction

Amazon basics and introduction

Product listing and optimization

Advertising and marketing on amazon

Product listing and optimization

Advertising and marketing on amazon

Advertising and marketing on amazon

Amazon basics and introduction

Advertising and marketing on amazon

Advanced amazon strategies

Inventory & logistics

Inventory & logistics

Amazon basics & introduction

Amazon basics & introduction

Advertising & marketing on amazon

All articles

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Amazon basics & introduction

5 min read

What is Amazon brand Registry and is it worth it?

Unlock the Power of Amazon Brand Registry: Safeguard Your Business, Protect Your Brand, and Maximize Your Success on Amazon. Learn how to enroll, the essential conditions, and the benefits it offers for brand owners. Safeguard your brand with automated IP protection, gain control over product listings, and access exclusive selling benefits. Don't miss out on this crucial step for your Amazon business success

February 1, 2024

Amazon basics & introduction

5 min read

Key Dates for FBA Sellers in 2024

In the dynamic landscape of Amazon FBA, being ahead of the curve is not just an advantage—it's a necessity for survival. For eCommerce brands and sellers aiming for proactivity, mastering the 2024 calendar is the gateway to navigating the market successfully. Adequate preparation for these pivotal dates is not just a strategy; it's a necessity that can significantly boost your business.

January 19, 2024

Advertising & marketing on amazon

5 min read

Amazon Ads: How can they help you improve your ranking on Amazon? Copy

For many Amazon Sellers, the primary objective is to get their product displayed naturally at the top of Amazon's search page. However, this goal is only achievable for some, and many sellers must depend on Sponsored Ads to drive traffic to their listings. The question arises whether your listings can ever rank organically on the top of the search results. Is it worth investing money in advertising campaigns, hoping for a boost in organic ranking from the advertising flywheel? This page will help you understand how Amazon ad spending impacts organic ranking on Amazon and how to use it to your advantage. Let's dive right in!

January 17, 2024

Inventory & logistics

5 min read

Amazon FBA : Key Benefits for 2024 E-Commerce Sellers

Whether you're just starting in the e-commerce world or a seasoned seller, Amazon provides a game-changing solution known as FBA or Fulfillment by Amazon. This service empowers you to hawk your products with a worry-free approach. While it remains your responsibility to maintain sufficient inventory, the burden of warehouse management, order preparation, return handling, and customer service is lifted off your shoulders. Say goodbye to logistical headaches and hello to a streamlined selling experience. Sellers embracing this sales model witnessed a commendable uptick, with an average sales surge of nearly 36%

January 11, 2024

Inventory & logistics

5 min read

Boost Your Amazon Business with a Strong IPI Score: Here's What You Need to Know

If you are an Amazon FBA seller looking to boost your business, you need to pay attention to your Inventory Performance Index (IPI) score. Having a strong IPI score can have a significant impact on your performance on Amazon's platform. In this article, we will dive into what exactly an IPI score is and why it matters for your Amazon business.

December 27, 2023

Advanced amazon strategies

5 min read

International development: Is Amazon a good channel to test a new country?

Embarking on the journey to conquer new markets presents a daunting task even for the most established brands. Whether brands already sell products on Amazon or not, a crucial question arose: Is Amazon a viable channel for testing a new country without excessive expenditure? The solution lies in a strategic approach designed to minimize financial risks while maximizing the potential of Amazon's extensive platform.

December 27, 2023

Advertising and marketing on amazon

5 min read

Understanding Amazon PPC Automation: AI vs. Rule-Based

The battle between AI automation and rule-based automation in Amazon Ads PPC is a hot topic in the ever-evolving digital marketing landscape. Choosing the right approach can significantly impact the success of your advertising strategy. In this article, we'll explore the merits of both methods and why, at OmnyAI, we've made a clear choice in favor of AI automation.

December 21, 2023

Amazon basics and introduction

5 min read

Mastering International E-Commerce: A Guide to Amazon Global Selling

Expanding your reach as an Amazon seller is a pivotal step towards growing your business, and one powerful strategy to achieve this is by selling internationally. In this blog post, we'll explore the intricacies of Amazon Global Selling (AGS) in 2023, offering insights into the benefits of global selling and a step-by-step guide on how to navigate the AGS program.

December 20, 2023

Advertising and marketing on amazon

5 min read

How to Effectively Set and Manage Your Amazon Advertising Budget?

In the world of Amazon advertising, effective budget management is crucial for success. How you allocate and manage your advertising budget can significantly impact your sales, market presence, and overall profitability. With various advertising options available, from sponsored product ads to brand campaigns, the key to success lies in strategic budget allocation. This article aims to guide you through the nuances of setting and managing your Amazon advertising budget, highlighting the importance of aligning your spending with business goals and leveraging advanced tools like Omny for optimized decision-making. Whether your objective is to boost sales or enhance brand visibility, understanding the art of Amazon advertising budgeting is essential.

December 19, 2023

Advertising and marketing on amazon

5 min read

Maximizing Sales Potential: The Crucial Impact of A+ Content on Your Amazon Product Listings

In the competitive e-commerce landscape, sellers must distinguish their product listings. Amazon's A+ content feature provides a powerful means to do so. It empowers sellers to enrich their descriptions with multimedia, enhancing the shopping experience. This article explores how A+ content boosts Amazon product listings and impacts customer trust, conversion rates, and search visibility.

December 7, 2023

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